OUR STORY

MATCHA MOMENTS is a modern matcha brand for tea lovers seeking calm energy and meaningful daily wellbeing rituals.
Our story began over 14 years ago on a trip to Japan. One cup of matcha sparked a lasting fascination through its vibrant green color, smooth umami taste, and quietly energizing effect.
Back home in Germany, Rebecca tried to continue this ritual as an alternative to coffee. But the matcha available was far from the quality she had experienced in Japan. It honestly tasted like a fishy spinach soup. The ritual slowly faded.
In 2016, Matcha Moments was founded by a couple, Rebecca and Mattias, after Mattias returned from Japan with authentic, freshly milled matcha. That same calm clarity returned, along with a simple idea: High quality Japanese matcha should be accessible not only in Japan but also in Europe!
So we traveled back to Japan to source directly from sustainable farmers who value craftsmanship and quality. By cutting unnecessary middlemen, we built a transparent supply chain that supports fair farming and delivers vibrant, authentic matcha.
Despite rising raw material prices in recent years, we stay true to our promise to source only the best authentic matcha from Japan.
Since 2016, we have shared thousands of cups of matcha with our community around the world and now ship from our own warehouses in Germany, the United States, and the UAE.
Today, Matcha Moments is about more than a drink.
It is about creating space in your day. A pause. A ritual. A moment of calm focus.
Whether enjoyed traditionally, as a latte, or woven into your favorite recipes, we invite you to create your own #matchamoments.